The magazine we would create would be a very mainstream high end magazine. It could be categorized with publications such as Empire and Total Film and would be aimed at a similar audience. To Compete with such publications we will need to create a product that is comparable in terms of quality and competitively priced.
Our target audience would be the same as empire and total film, young to middle aged, affluent males and will therefore need to display, on the front cover features and articles that would be attractive to such an audience. Whilst this is our target audience we would not discriminate against other demographics that may also be interested in mainstream cinema, for example we would also feature articles about films targeted at older people, younger people and females.
TS
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